YASO is the operating system for global brands in China, built by a team of China experts, technologists, and startup operators.
YASO was launched in 2023 with the backing of some of the UK’s leading VCs. Today, with a team of 20, YASO now operates across 5 offices in 3 countries, with London as the head office and Shanghai as the China HQ.
A unique combination of China market experts, technologists and startup operators
Co-founder
Co-founder
Co-founder
Co-founder
Senior EC Lead
Senior EC Lead
Supply Chain Manager
Douyin Operation Executive
Supply Chain Manager
Finance Manager
Senior EC Graphic Designer
KOL Livestreaming BD Manager
KOL Livestreaming BD Executive
Supply Chain Executive
Senior Product Lead
BD Lead
Founder Associate
Developer
Developer
Book a demo with us to discuss launching or scaling your brand in China with our world-class team.
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